How to promote agriculture


How to promote your Agriculture business?

  • Shake hands with farm associations, local farmers, agriculture stores etc. …
  • Participate in farm-related events, exhibitions, seminars etc. …
  • Build a website and list all your services and products over it.
  • Be active in all agriculture sessions or events and link with people by distributing business cards to them.

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Hosting or volunteering at agriculture education events such as Breakfast on the Farm, Ag Awareness Days, Project RED (Rural Education Days), open houses/field trips, events to educate policy makers, farmer school visits or food tasting events.Mar 7, 2014


How can we promote agriculture in our country?

 · The following ideas were among those presented by the participants and included: Developing educational exhibits for public events such as fairs, festivals and store promotions. Exhibits can focus on… Being available to speak with the public about agriculture. These conversations can range from a …

How can we encourage farmers to adopt better farm technology?

One such approach is “ Climate-Smart Agriculture ” or CSA which has huge potential to increase productivity, enhance resilience, and lower our footprint. This includes practices such as …

How can you promote your farm to the public?

Supporting the Tri-Valley’s agricultural businesses by helping to protect land for orchards, farms, ranches and vineyards through conservation easements is a way that Tri-Valley Conservancy …

How can I get involved in agriculture education?

The following points highlight the top eleven suggestions to increase agricultural productivity. Ways # 1. Transport Facilities: To facilitate the farmers to produce new farm inputs and enable …


What should be done to promote agriculture?

To support the fight against poverty and ensure the population enjoys food security, it is vital to modernise the agriculture sector. Core tasks in this respect include promoting the private sector, enhancing the professionalism of agricultural processing businesses, and diversifying production chains.

What is promotion in agriculture?

Responsible for the promotion of crop production, as well as promoting improved human nutrition.

What are 4 ways to improve the agriculture?

Ways to improve agricultural productionImplementation of land reforms. Land reforms are the first and most important point for improving productivity. … Interplant. … Plant more densely. … Manuring. … Plant many crops. … Water use and soil management. … Sustainable agriculture. … Raised beds.More items…•

Why is it important to promote agriculture?

Agriculture plays a critical role in the entire life of a given economy. Agriculture is the backbone of the economic system of a given country. In addition to providing food and raw material, agriculture also provides employment opportunities to a very large percentage of the population.

How does agriculture promote rural development?

Agriculture also plays an important part in rural development, especially due to land use, in countries where the sector is of less economic significance. 3. The main potential contributions of farming to rural development are in terms of supporting employment, ancillary businesses, and environmental services.

How can you help educate the public about agriculture?

Here are some practical ideas for farmers who want to help educate consumers in their communities:Farm tours or other on-farm events. … School visits. … Library displays. … Fairs, farmers markets. … Service club presentations. … In-store education. … Welcome conversations wherever you are.

How can we solve agricultural problems?

Below are the top solutions to the Problems of Agriculture: Provision of Adequate Education to Farmers. … Provision Large Area of Land to Farmers. … Reducing of the Cost Farmer Inputs to Farmers. … Encouragement of the Gender and Age in Farming Sector. … Farmers should be Encourage to Join Co-operative Society.More items…•

How can we improve agricultural production and become self sufficient?

To increase agricultural production and become self-sufficient with regard to food grains Green revolution was initiated. In took place in the 1960’s under the leadership of agricultural scientist MS Swaminathan.

How can farmers condition be improved?

Five ways to reduce farm distress in IndiaIncreasing incomes. Agricultural transformation is very slow in India. … Generating employment opportunities. … Reducing risks in agriculture. … Developing agri-infrastructure. … Improving quality of rural life.

What is agricultural marketing?

The first area is input marketing, which focuses more on the products that are used as input for the process of farming. For example – fertilizers and pesticides. The second area is called product marketing which focuses on the products that are created out of the agricultural industry.

How to promote your product?

The most traditional and I think the most effective way is to promote your product through face to face marketing. When people see you in real and experience your product in real life, the trust builds up faster and you need to spend lesser time on relations building with customers.

How to promote your product face to face?

You can organize an event or a do a village to village campaign to promote your product face to face. you will be able to understand the people’s reactions at the same time and it will help you in the process of product development as-well. Face to face promotion is a very traditional way of doing marketing and many people forget to understand its importance. It is the best way to earn real and loyal customers for your business.

What is the goal of marketing?

With marketing, your goal has to be able to reach out to that specific set of people out there. As far as you’re managing to engage with loyal customers your product will maintain a steady pace of marketing.

How to gain the trust of new customers?

Giveaways are another very effective way to gain the trust of new customers and market your product. When we ask, how to promote agricultural products? We also need to understand why would people buy it. The best way to get honest feedback is to give away some of the products for free to some customers and if they really find it useful then they will definitely recommend it to others.

1. Increase support systems

We must have a good handle on the current landscape to keep advancing in the right path. For example, many of Chicago’s individuals, organizations, businesses, and educational institutions have partnered to map urban agriculture activities throughout the metropolitan area.

2. Create inventory

A company’s inventory can make or break it. Brands can fulfill orders on time and adequately with accurate inventory tracking.

3. Lobby for more land

Agriculture and related activities are prohibited in many cities due to zoning rules. Residents in residential zoning areas in Los Angeles, for example, were barred from planting crops until June 2010.

4. Create incentives for farming

Increasing financial incentives for urban farming could encourage it to expand. If a certain percentage of their food is purchased from urban farms, several public schools, hospitals, and other public institutions, such as colleges, are eligible for tax breaks.

5. Educational exhibits for public events

Exhibits should include vital lessons and cover all animal and agricultural production areas. Videos and photographs can take the audience on a virtual tour of a farm or through the stages of safe food production.

6. Social media

Social media allows potential clients to express interest in your business and products in a low-commitment and straightforward method.

7. Give excellent client service

Often, the best marketing strategy is also the most cost-effective. This saying is no more true than when it comes to the marketing value of excellent customer service.

Why is land and water important in agriculture?

For agriculture to be sustainable, land and water must be used efficiently to reduce negative impact on the environment and ensure resilience to climate change.

How does the Bank of Kenya help farmers?

In Kenya, the Bank has helped farmers use a wide range of techniques to improve soil on 45,000 hectares of lan d. It also works to improve links between farmers and carbon markets through programs that encourage climate smart agriculture as a way to generate additional income for livestock production, among other activities. Projects in Costa Rica, Colombia and Nicaragua have supported the use of small payments to farmers for environmentally-friendly practices, which has contributed to increased productivity, carbon sequestration, water quality and biodiversity.

Which countries have supported small payments to farmers for environmentally friendly practices?

Projects in Costa Rica, Colombia and Nicaragua have supported the use of small payments to farmers for environmentally-friendly practices, which has contributed to increased productivity, carbon sequestration, water quality and biodiversity.

What is the goal of CSA?

The goal is to maximize productivity, improve livelihoods and minimize negative environmental impact. Put more simply, we can use natural capital without using it up. One such approach is “ Climate-Smart Agriculture ” or CSA which has huge potential to increase productivity, enhance resilience, and lower our footprint.

How to protect farmers from exploitation?

To protect the farmers exploitation, effective steps are needed to be taken to check the sale of adulterated fertilizers.

How should farmers be made familiar with the advantage of chemical fertilizer?

The farmers should be made familiar with the advantage of chemical fertilizer through exhibitions and these inputs should be made easily available through co-operative societies and panchayats. Liberal supplies of insecticides and pesticides should be distributed at the cheap rates all over the country side.

Why should efforts be made to plug the loopholes in the existing land legislations?

It is also suggested that efforts should be made to plug the loopholes in the existing land legislations so that the surplus land may be distributed among the small and marginal farmers. The administrative set-up should be streamlined and corrupt elements should also be punished. It will help to implement the law properly.

Why should the marketing infrastructure be widened and strengthened?

Marketing infrastructure should be widened and strengthened to help the farmers to sell their products at better prices. There should be proper arrangements for unloading of the produce in the markets. Besides, price support policy must be adopted and minimum prices should be guaranteed to the peasants.

How to save farmers from moneylenders?

To save the farmers from the clutches of moneylenders, adequate credit facilities should be made available at reasonable cheap rates in rural areas. The land mortgage banks and co-operative credit societies should be strengthened to provide loans to the cultivators.

Why does the majority of the population depend on agriculture?

As we know, that in our country, majority of population depends on agriculture to earn their both ends meet. This increases the pressure of population on land which leads to subdivision and fragmentation of land holdings.

Why should climate be generated?

Therefore, proper climate should be generated to encourage the farm people to start employment in subsidiary occupations. It will help to reduce the population pressure on land. Surplus labour should be withdrawn from agriculture sector and be absorbed in non-agricultural sector.

Why is sustainable agriculture important?

As populations grow and the climate crisis intensifies, sustainable agricultural practices are essential to mitigate negative environmental impacts and increase the efficiency of food systems. But persuading farmers to adopt such practices is often a challenge.

How does financial support help farmers?

This means that financial support is often helpful to sustain farmers in the short run. Create an enabling environment: Farmers’ capacity to pursue sustainable agricultural practices is dependent on infrastructure, structural poverty, markets, prices and more.

What are the factors that affect the willingness of farmers to be agents of change?

A range of factors such as education, risk-aversion, and experience impact the willingness of farmers to be agents of change. Keep it simple: Complex and inflexible instruments such as regulations are less motivating to farmers and more expensive than simpler, voluntary approaches.

How can farmers improve nutrient management practices?

Adopting Nutrient Management Techniques: Farmers can improve nutrient management practices by applying nutrients (fertilizer and manure) in the right amount, at the right time of year , with the right method and with the right placement. 3,4.

What nutrients do farmers use to grow food?

Farmers apply nutrients on their fields in the form of chemical fertilizers and animal manure, which provide crops with the nitrogen and phosphorus necessary to grow and produce the food we eat. However, when nitrogen and phosphorus are not fully utilized by the growing plants, they can be lost from the farm fields and negatively impact air …

Why are buffers important in fields?

Planting Field Buffers: Farmers can plant trees, shrubs and grasses along the edges of fields; this is especially important for a field that borders water bodies. Planted buffers can help prevent nutrient loss from fields by absorbing or filtering out nutrients before they reach a water body. 9.

Why is it important to engage in watershed efforts?

Engaging in Watershed Efforts: The collaboration of a wide range of people, stakeholders and organizations across an entire watershed is vital to reducing nutrient pollution to our water and air. Farmers can play an important leadership role in these efforts when they get involved and engage with their State governments, farm organizations, conservation groups, educational institutions, non-profit organizations, and community groups.

How can conservation tillage help the environment?

Implementing Conservation Tillage: Farmers can reduce how often and how intensely the fields are tilled. Doing so can help to improve soil health, and reduce erosion, runoff and soil compaction, and therefore the chance of nutrients reaching waterways through runoff. 10

Is nitrogen lost from farm fields?

Fertilized soils, as well as livestock operations, are also vulnerable to nutrient losses to the air. Nitrogen can be lost from farm fields in the form of gaseous, nitrogen-based compounds, like ammonia and nitrogen oxides. Ammonia can be harmful to aquatic life if large amounts are deposited from the atmosphere to surface waters. Nitrous oxide is a potent greenhouse gas.


Face to Face


  • Radio is another one of the comparatively older ways of promoting your products yet one of the most effective once, even in these days of the internet. It also depends on the product and your target audience. For example, if you’re trying to promote your product in the countryside then the radio is more effective because the number of listeners is more in these areas. The question, ‘ h…

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  • Journalists can also be of great help for you to promote your products and reach out to more number of people. As most of the products from the agricultural industry are counted as essential services, a new product in this field is not just another business opportunity but also news for all. People watch the news for important information and promotion through journalists will escalat…

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  • The most modern and trending way of reaching out to the people is through the internet. The possibility is, that there are thousands of people on the internet, already waiting for your product. You just have to find the right place and right people and you can run a whole marketing campaign from your computer. Digital marketing is the way to go when you have a product that needs to re…

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Digital Marketing

  • As mentioned above, with the internet you can promote your product to the maximum number of people in a minimum number of times and digital marketing is the way to go. Why is there a separate point dedicated to digital marketing is because there is another side of digital marketing which is called as influencer marketing. It is a newer and a great way to get an authentic audienc…

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  • Giveaways are another very effective way to gain the trust of new customers and market your product. When we ask, how to promote agricultural products? We also need to understand why would people buy it. The best way to get honest feedback is to give away some of the products for free to some customers and if they really find it useful then they wi…

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  • Content is the king in this world of the internet and social media. If you have a product that holds potential then the worst thing that can happen to it is if people don’t understand what that product actually is. Creating youtube videos that explain your products or creating tutorials and giving away free information works as an added value. It helps you to build an emotional relationship w…

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